Temperamento.net

The Online Portfolio of Juan Fernando Maguid

Grading for 4 Stjärnors Middag, Kanal 5

I have been given the great opportunity to work with a TV show called "4 Stjärnors Middag" for Kanal 5. I do all of the grading and mastering of the show. It's pretty hectic, four 23 minute programs per week maybe doesn't sound much but in the world of online grading it's a lot. It means going thru a lot of footage, fixing the levels, colors and putting on the finishing touches.

The show is about four swedish celebrities (new ones every week) coming together and trying to impress each other with cooking the most delicious meal they can think of. They have a professional chef that helps them but really it's not about fine food it's more of a conversation show.

From a graders perspective it's pretty challenging with a lot of different indoor scenes with pretty bad lightning and mixed lightning. And then there is the fact that you have to finish four episodes per week so there is little time to do fine detailed work. You have to find a middle way between what you want to do and what you really can do.

Another very challenging issue is that because of a tight schedule I have to do all of the grading and mastering within Avid Media Composer. So it was just a matter of learning it the hard way, I did a couple of great tutorials but really the only way to learn is to dive in with a good sense of bravery and just do it. It also helps if you are surrounded by very professional Avid users that can help you with all of those strange things that Avid does so different from say Final Cut Pro.

Here's some screens from one of the episodes:









Coloring and title design for Thelma/Louise



I spend a couple of months between the fall and winter of 2010 @ Thelma/Louise doing things like graphical packages for TV, coloring and motion design. One of the projects was a movie for Borås Komun done to promote the city. The project was finished recently over a year later, they wanted to put in some additional summer footage. I used Apple Color for the coloring and After Effects for the very simple titles. Funny thing was that from the beginning of the project they were looking for a more cutting edge style so my first attempts were very different from what you see here. I will later on occasion publish these tests so you can compare.


New logotype for Appanero

My redesign

Appanero is an app making company based in Uppsala, Sweden. They are the ones responsible for Naturkompaniets Friluftsapp wich I did all of the graphics and art direction for. 

They asked me to redesign their website and logotype. Below here you can see the old version of the logo:

Old version of logotype
Here's my new version in some variations. I wanted to highlight the word App and the easiest way was just to use two different colors.

Variations of the same theme

And as more and more these days, a version of the logo with a bit more finish to it in the rendering:

Enhanced version with light effects and texture




Newsgraphics for SVT - Hooligans!


Sayonara. I'm going to start posting some of the screens and animations that I do for SVTs news shows, Aktuellt and Rapport. These graphics were for a news story about the increasing problem with hooliganism within elite swedish soccer. I like to work with rusty colors, it's one of my favorite color palettes and it goes well with news graphics. All images are courtesy of SVT.







iPad Magazine production


The moment I realized how incredibly cool magazines can be on the iPad I said to myself: I have to learn how to do that. Everything I have ever learned has always been out of a pure drive of curiosity and the possibility to make something great. First I had to get an iPad of course. Done that now. Felt good.

My background in editorial design and all my experience with motion and animation makes a pretty explosive combo for digital publishing I think.

The tools are out there, you only need Indesign CS4 or CS5 and a plugin, I'm using Mag+ from Bonnier (giant swedish publishing house). It's free all the way up until you decide to publish and send it up to the App Store. Really smart move from Bonnier I salute them.

So right now I'm learning the tool, experimenting and dreaming of publishing a hybrid between music, animation and great design. Just need to get the money for it.

Here just a couple of very fast first screen shots from a test I did today.



Super fun jobs

It's 25 degrees Celsius outside so why do I sit here in front of my computer? I'm deeply disturbed that's why. No that's not the case. I'm just happy to be living in the first world and being able to connect my iPhone to my Macbook and write just these words exactly here.

From time to time, when I get desperate enough (life as a freelancer is not easy my friend) I go out on the big interweb and search for more stable jobs. I thought maybe it would be interesting to have them all in one post just for fun. Or just good old self promotion babble.

1. Super fun job as iPhone and iPad childrens app graphical ninja.



I got so excited about this job that I even did a little self promoting video. Sadly I didn't get the job. Little did I know at the time, that I no more than a year later, would be making me own childrens games for the iPad. Lesson learned: One gets what One wants. Just Focus. Yes.

2. Super fun job as UI designer at RIM Sweden.



Also a very very interesting job, working at RIM Sweden dreaming up new crazy app designs for Blackberry smart phones and tablets. Actually, I got an job offer but we couldn't agree upon the terms, first and foremost the job was in another city far from my son and wife. Not happening.

3. Digital designer at Fantasy Interactive
I really didn't have the time to do a proper work sample, I was in the middle of both the Naturkompaniet app and the production of the latest Biolamina movie. I thought what the heck I'll see what I can put together in just a couple of hours. Didn't work out with the job but I'm really happy with the color and theme not bad for a couple of hours work.




I hope you did enjoy this little round up. Now, I really need a haircut badly, so long amigos.

Naturkompaniets Friluftsliv app finally out!



Finally it's out and it seems to be quite popular, nr 1 in the Swedish app store under the category Navigation. Sweet. It's my first attempt at app design and the first time I really done proper GUI design. It was a lot of fun and also difficult but very rewarding to see that folks enjoy it.
Download it here!

App design for Fjällräven and Naturkompaniet


I'm very excited about this, we are finally reaching the point of releasing apps for both Fjällräven and Naturkompaniet, a project I have been working on since beginning of May. Who are we? Appanero are responisble for building the apps and Temperamento for all of the UI and design elements.

I think both apps have good potential of being quite popular, they have stuffed together some really nifty tools for outdoor trekking and adventure.

Stay tuned for more!

Research in Motion App Concept




This was a concept that I did for a job interview not so long ago. The assignment was to create and design a new concept for a music app for the new Blackberry tablet, the Playbook. They were really happy with the end result.

@ SVT Nyhetsgrafiken


Greetings summertime! I have the fine luck to be part of the team behind the news graphics over @ swedens biggest TV channel, the great SVT, working with Rapport and Aktuellt. I'm there as an substitute over the summer and then some odd days here and there. Suits me perfect actually.

It's very different from what I'm normally used to, the tempo is very high and you have (if your'e lucky) three hours to make and render the news graphics for that day. You really have to stick to the first best idea that strikes you, there is no time to do tests, sketches, moodboards etc. Those kinds of things have no place @ a news service. Really excited to be there.

I'm going to edit a news graphics reel when I have collected enough of the good stuff. Now go and watch the news!
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